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A Food And Beverage News Special
June 16-30 2009

PepsiCo to test India's biscuit market
After beverages and chips, PepsiCo India is now betting big on the biscuits market in India. Last week, Frito Lay, its foods division, launched what it called a baked savoury cracker brand called Aliva.

LIVE Bakery - A promising concept to challenge the retailers' imagination

When the spiral machine budges to make the fresh dough in front of you, bread prover neatly moves to improve the size of bread, and bakers efficiently with all the dedication try to bake the best cake for your dear ones, the experience is less of a bakery and more of a homely and caring environment you have been accustomed to.

Donut Baker, a huge hit in Bangalore

Joseph Cherian, managing director, GFA Global & CEO of GFA India, in an interaction with Nandita Vijay, stated that donuts have been a huge hit across all age segments. Excerpts:

Bakery industry needs to be pushed aggressively, sometimes gently to make it reach its pinnacle
According to estimates the bakery industry in India is worth Rs 69 billion. Out of this bread and biscuits hold about 82% of the share. Bread, biscuits, pastries, cakes, buns and rusk are some of the bakery products fast catching up with the popularity trend in India.

ICMA's wishlist for the budget -Vat at 4%, reduction in other taxes
Indian confectionery industry, in its budget proposal, has demanded zero per cent excise duty on all items of confectionery including sugar confectionery containing cocoa and chocolate products, and chewing gums and bubble gums.

India has the largest number of desserts with every state or region offering its specialities
Despite regular foray of many international desserts brands and recipes in the market, Indian Mithai and ice creams take the major market share of the desserts sector in the country.

Pristine Organics offers high dietary fibre and low fat content to bakery sector
Pristine Organics Pvt. Ltd, a micro-nutrient solutions provider, has increased its focus on providing high dietary fibre and low fat content products for the bakery sector.

Mama Mia! fat free gelatos preferred as a dessert option among health consumers
Mama Mia Group of gelateria outlets is now scouting for franchise partners to expand its footprints across the country. The franchise outlets will allow faster access in metro cities which is part of its aggressive expansion plans.

Popularity of Green tea is on the rise
Green tea has been used for centuries for the treatment of various ailments and for general wellbeing in many Asian countries. It is known for its multiple health benefits ranging from its use as a digestive aid, to its use in easing sugar cravings and reviving energy levels.

drinktec - gearing up for a promising show
drinktec 2009 - the world's largest fair for beverage & liquid food technology opens from 14-19 September 2009 at the New Munich Trade Fair Centre, Munich, Germany.

Thailand-based The Pizza Co. plans to foray into India
Thailand-based The Pizza Company, part of Minor International's (MINT) Minor Food Group - one of the largest food service operator companies in Thailand, has decided to enter the Indian market.

iba - The International Trade Fair for Baking
iba is the leading international trade fair for the bakery and confectionery trade. It takes place every three years at alternating venues - Munich & Düsseldorf.

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